Your Media Package will include:
It’s the quality of the visual content in the advertising that’s the “one thing that makes the difference.”
I bring more than 15 years of experience creating stunning visual content that sells real estate. It’s the essence of the visual content that markets your home and allows a buyer to visualize their life living in your home.
My initial conversation with the person buying your home begins when they view the photographs advertising it. Until the photographs do their job, there’s no one for me to converse with about buying your house.
Seduction; it’s the true essence of advertising. The purchase decision is made while viewing the photographs, and they need to justify the price before the buyer ever sets foot in your home. The only reason they physically come to tour your home is to confirm that the dream is real.
Matterport is a cutting-edge 3D virtual tour platform that lets buyers explore a home with precision and realism, as if they were walking through it in person.
Using high-resolution imaging and LiDAR or infrared scanning, it captures accurate measurements within 1% tolerance—ideal for both showcasing and planning. Buyers can navigate the layout and flow on any device in an immersive, interactive model. It also generates detailed floor plans, which are helpful for buyers and often required for MLS listings. For sellers, Matterport offers advanced editing tools, including virtual furniture removal and decluttering, to help buyers envision the space as a clean, open canvas. Agents can brand the experience with custom links, embedded contact info, and lead-capture tools. It’s fully MLS compliant, with unbranded versions available for syndication. In a crowded market, Matterport sets your listing apart and connects with buyers where they are online.
Floor plans are essential in real estate marketing because they help buyers understand a home’s layout, flow, and functionality before ever stepping inside. Unlike photos, which only show fragments, a floor plan gives a bird’s-eye view of how rooms connect, how large spaces actually feel, and whether the home fits a buyer’s lifestyle. It answers practical questions—like where the primary suite is located or how open the kitchen is to the living area—helping buyers mentally “move in” before they visit. Including a floor plan isn’t just helpful—it sets your listing apart by offering clarity, transparency, and a stronger emotional connection.